Top Shopify Tools for E-commerce Success in 2024

Dive into our comprehensive selection of over 300 meticulously chosen Shopify apps, both free and paid, designed to propel your business forward in 2024.

Best Shopify Apps for Analytics

Table of contents

  1. 1. Omega Facebook Pixel Ad Report
  2. 2. ∞ Facebook Pixel ‑Tiktok Pixel
  3. 3. Seguno Email Marketing
  4. 4. Nabu for Google Ads Pixel
  5. 5. Propel Replay & Session Record
  6. 6. TrueProfit: Profit Analytics
  7. 7. TiXel: Multi Pixel Installer
  8. 8. Pixee ‑ Multi Facebook Pixels
  9. 9. Omega ‑ Pixels & Events API
  10. 10. Better Reports
  11. 11. Analyzely ‑ Google Analytics 4
  12. 12. RealtimeStack : Live Analytics
  13. 13. Short.ly Links—Affiliate Links
  14. 14. Peek! ‑ Better Replay & Survey
  15. 15. Lucky Orange Heatmaps & Replay
  16. 16. Shop Quiz: Product Recommender
  17. 17. FBTrack ‑ Facebook Pixel & API

Omega Facebook Pixel Ad Report

by Omega

5 ( 1311 rating & reviews )

Are you feeling like a small fish in a big pond in this ever-challenging Facebook Ads landscape? We've got you. With Omega facebook pixel, we ensure that you will set yourself up for expert tracking that once was exclusive only to big brands. What's in it for you? Let our Facebook Pixel + Conversion API capture every conversion & fuel Facebook Algorithm with rich data for higher ROAS. Besides accurate tracking (hello IOS14!), we save you time with precise reporting that accumulates in real-time.

Set up Facebook Pixel in 2 mins with all events auto-tracked. No login. No code.

Speed up learning phase with smart data from Facebook Pixel and CAPI (IOS14)

Optimize ROAS with a real-time UTM attribution report that tracks every ad

Manage master or niche, collection facebook pixels with an intuitive dashboard

Save hours of manual product updates with automated Catalogs or live Feed Links

Price - Free trial available

Omega Facebook Pixel Ad Report

∞ Facebook Pixel ‑Tiktok Pixel

by infinitecommerce.io

5 ( 501 rating & reviews )

Infinite Facebook Pixel app tracking is a powerful app that allows you to install multiple Facebook pixel, Tiktok pixels, Meta Pixel, Google Tag Manager code on your website and use unlimited server side tracking for all your pixel. With this app, you can easily Generates Facebook product feeds automatically updated multiple times per hour for Facebook Catalog & Pinterest Feed.Also Auto sync, update & optimize product feeds for Pinterest Shopping, Facebook Channel, Snapchat, Tiktok Ads.

Integrate server side tracking for Facebook Pixels and Tiktok Pixels

Add multiple Facebook pixel & Tiktok pixels as backup, collection and niche tag

Bypass iOS 14+ and ad blocks with server side tracking(Conversion API)

Fast US based support and team backed with years of DTC industry experience.

Pre-built data layer with e-commerce events and Google Tag Manager ( GTM)

Price - Free plan available

∞ Facebook Pixel ‑Tiktok Pixel

Seguno Email Marketing

by Seguno

4.8 ( 1136 rating & reviews )

Running a shop means time is your most valuable asset. Seguno helps you get results from email marketing faster. Built exclusively for Shopify, create engaging emails, trigger automated sends, and track your success from one convenient place inside the platform you already know. With best practices baked in and your shop’s data instantly on hand, spend less time worrying about making mistakes and more time on what matters—growing your business... Now, with Back in Stock restock alerts!

Stay inside Shopify; access your segments, discounts, products, blogs, and more.

Use a library of pre-built automation series and Back in Stock restock alerts!

Design beautiful emails in minutes with Canva embedded in a full-screen editor.

Send securely with built-in deliverability assistance and spam protection.

Get custom support quickly from real email experts, no matter your shop size.

Price - Free plan available

Seguno Email Marketing

Nabu for Google Ads Pixel

by AdNabu Global, Inc.

4.9 ( 572 rating & reviews )

Manual Google Ads Conversion Tracking often results in unwanted errors. Google Ads also updates conversion tracking codes regularly & maintaining changes can quickly become a nightmare. Editing theme files also requires technical know-how. AdNabu's conversion pixel app for Google Ads has a 1-click installation of Google's tracking code via Google Tag (Gtag). We constantly update the code based on Google's changes and ensure Google Ads Tracking is always accurate.

Fix tracking errors like duplicate conversions & missing conversion values.

Enhanced conversions support - send first-party data in a privacy-safe way.

Post Purchase Upsell Conversion Tracking, Track Shipping & Taxes accurately.

1-click integration with Google Ads. Support for Agency/MCC accounts.

No technical background required - No code change or theme file edits.

Price - Free plan available

Nabu for Google Ads Pixel

Propel Replay & Session Record

by Propel Commerce

4.9 ( 397 rating & reviews )

Experience the Netflix of e-commerce with Propel Replays!

Our session recording feature lets you watch your customers as they navigate your store, helping you pinpoint areas for improvement & uncover hidden issues blocking sales.

Running ads? Replays can help you detect bots and competitors wasting your ad spend.

Plus, our new survey feature lets you gauge satisfaction & gain insights directly from shoppers.

Join top brands in boosting sales and enhancing your store with Propel Replays.

View shoppers in action and uncover hidden issues blocking your sales

Run surveys to gauge customer satisfaction and gain valuable insights.

Filter by country, traffic type & more to find the replays you care about

Get visitor IPs so you can Identify and block bots wasting your ad spend

Filter replays by errors encountered to expose broken links and other errors

Price - Free plan available

Propel Replay & Session Record

TrueProfit: Profit Analytics

by TrueProfit Real-time Profit & LTV tracking

4.9 ( 414 rating & reviews )

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit.

Say goodbye to manually editing error-prone spreadsheets. TrueProfit got all your store’s order metrics gathered, calculated & analyzed in one place.

Unlock valuable insights and make informed decisions by knowing all your store’s analytics. Be profitable and data-driven.

Net Profit tracker: Know your financial health with a real-time Profit Dashboard

Auto-track all costs: COGS, shipping cost, transaction fee, taxes, custom costs

Real-time sync ad spends from Facebook, Google, TikTok, Bing, Snapchat, Amazon.

Product Analytics & Marketing Attribution: Product-level & ad-level Net profit.

Customer Lifetime Value, P&L report, Mobile app, All-store view and more.

Price - Free trial available

TrueProfit: Profit Analytics

TiXel: Multi Pixel Installer

by Effective Apps

5 ( 158 rating & reviews )

TiXel allows you to add unlimited TT pixels (multipixel) to your store & apply them for specific products or for all of your products. Applying multiple pixels in your store allows you to target custom audiences, improve conversions and to get smart insights about your ads by adding multiple pixels that accurately track E-Commerce events as they occur in the store.

Easily create and install unlimited number of TT pixels together.

Fix iOS 14+/AdBlock tracking issues with server-side tracking (Conversion API).

Accurate & automatic events triggers for ROI & ROAS campaign optimization.

Apply pixels for specific products only or for all of the products in the store.

Get insights about the traffic source (like GlowRoad, AdScale, Roposo, AdSense).

Price - Free plan available

TiXel: Multi Pixel Installer

Pixee ‑ Multi Facebook Pixels

by GroPulse

4.8 ( 343 rating & reviews )

Pixee is the app that enables you to easily connect your Facebook pixel to your store in little to no time. The Facebook Pixel can be used to collect essential data about your store's visitors, which can then be used to create targeted Facebook ads. This in turn leads to new visits and purchases at your online store. For those who want to improve marketing campaigns using Facebook with ease, the Pixee app can be a helpful tool.

Adds more than a single pixel and track visitors and conversions without hassle

Tracks events like view product, add to cart, initiate checkout, purchases

Integrates Server Side Event (Conversion API) which Track Data more accurately

Price - Free plan available

Pixee ‑ Multi Facebook Pixels

Omega ‑ Pixels & Events API

by Omega

5 ( 254 rating & reviews )

A personal trainer for your ads, but without yelling! With our browser-server event tracking combo, you'll save tons on blind ad spend. Pixels alone won't help with complete accuracy, but Pixel + Events API is hands down the future of tracking. Plus, our new catalog auto-syncs your products hourly, so you can spend time with 'creative creatives'. This time, get ahead with supreme tracking and dynamic product ads/collection ads! Let's scale ads so good no one can ignore you.

Install multiple Pixels with automatic events that carry smart data

Level up your data collection with unique Events API solution

Understand how each ad creative is truly performing with better matching tech

Scale up faster based on insights you get from a better Ads Manager attribution

NEW: Rock your Dynamic/Collection Ads with automated Catalog sync, hourly

Price - Free trial available

Omega ‑ Pixels & Events API

Better Reports

by Better Reports Technologies

4.9 ( 1068 rating & reviews )

Analyze your sales, payments, inventory, customers, payouts and more. There are numerous pre-built reports. You can also create custom reports, or let us do it for you. Slice and dice your data with custom fields, metrics and formulas. Once you have the perfect report, you can export it, or have it emailed to your team automatically. Other features include POS support, Google Sheets integration, multi-store reporting and multi-currency.

Explore all your store data (including tags, metafields, attributes and more).

Custom reports and metrics. Multiple chart visuals.

Complimentary report service. Let us build your custom reports for you.

Share and export your reports to PDF, Excel, CSV, Google Sheets.

Scheduled reports are automatically sent via email or to Google Sheets.

Price - Free trial available

Better Reports

Analyzely ‑ Google Analytics 4

by GroPulse

4.8 ( 134 rating & reviews )

The Analyzely - Google Analytics 4 app provides you with a comprehensive way to add Google Analytics to your store. With seamless integration with GA4, you'll be able to get a clear picture of your store's visitors and their behavior. Additionally, the app also offers automatic measurement ID integration, making it even easier for you to set up and start tracking your store's data. You can also view reports from the app dashboard, giving you a convenient way to monitor your store's performance.

Seamless integration with GA4 for fast and accurate analysis (no coding needed)

Improve your eCommerce strategy with comprehensive event tracking

Standard & Ecommerce Report: Shows you important key store metrics in one place

Empower precise purchase tracking through Server Side Event integration

Enable GDPR friendly tracking to maintain data protection standards

Price - Free plan available

Analyzely ‑ Google Analytics 4

RealtimeStack : Live Analytics

by Realtimestack

4.8 ( 44 rating & reviews )

RealtimeStack offers live visualization of your customers' actions and behaviors. It provides real-time insights into your store's activities, eliminating the need for digging through lengthy reports or data analysis. With RealtimeStack, you can track customer activity, such as items viewed, searches made, cart additions, checkouts, and instances when a cart is abandoned. It further enables you to identify broken links and gather information on views of out-of-stock products.

Visualize in real-time customers and customer actions

Use Live Tables to get insights into customer behavior and trends

World heat map of customers and their actions

Track and analyze ad campaigns

Real time updates of broken links and out-of-stock views

Price - Free plan available

RealtimeStack : Live Analytics

Short.ly Links—Affiliate Links

by Shortly

4.9 ( 119 rating & reviews )

This powerful app allows you to generate trackable branded short links for email marketing, Influencer marketing, Affiliate marketing, and Social media campaigns. This app also provides conversion tracking and Traffic insights flow from each short link.

Other features include trackable bio links, preloaded checkout links, shortened affiliate links, Track UTMs, SMS campaign links, YouTube video links, and more.

Merchants can Track sales, revenue, orders, and clicks from each Short Link

Affiliate Programs: Dashboard From where Affiliates can see their Progress

Optimize Conversions with custom message bar & Preloaded checkout links.

Track Short links & Make data-driven decisions with click & sales tracking

Create Discount Links for more customers with automatic discounts

Price - Free to install

Short.ly Links—Affiliate Links

Peek! ‑ Better Replay & Survey

by CartKit

4.8 ( 2653 rating & reviews )

See the browser, session length, location, and timestamp for each session alongside the session recording. Gains insight into customer behavior so you can analyze and focus on what’s important, or eliminate elements that are not working. Create simple surveys to learn directly from your customers. Ask short questions that integrate seamlessly into the checkout page. Open a direct line of communication that allows you to spot pain points in your store so you can drive up performance.

Convert visitors into customers. Replay full session recordings to understand UX

Easy to read insights and ecommerce specific segmentation

Build a connection with your customers with post-purchase surveys

Easy to read insights take the guesswork out of why a landing is not converting

Centralize survey responses to better understand user feedback

Price - Free plan available

Peek! ‑ Better Replay & Survey

Lucky Orange Heatmaps & Replay

by Lucky Orange LLC

4.7 ( 1207 rating & reviews )

Get more conversions and sales on your store by seeing what visitors ACTUALLY do. With the click of a button , you can view Session Recordings and live visitors on your site to uncover sources of cart abandonment and lost sales. Heatmaps show you what shoppers find most interesting on your site. Our pre-built Conversion Funnels show you where most visitors drop out of the purchase journey. Also we offer a variety of preloaded checkout events that are pivotal in understanding customer behavior.

Recordings & Heatmaps - see what people find most interesting (and not)

Surveys - why guess what your customers want when you can ask them yourself?

Conversion Funnels - we pre-built them for you so you can see drop off fast

Discovery - helps you answer pressing questions about your website visitors

Checkout Analytics - View events for what people do on your checkout page

Price - Free plan available

Lucky Orange Heatmaps & Replay

Shop Quiz: Product Recommender

by RevenueHunt

4.9 ( 287 rating & reviews )

Discover the impact of interactive product recommendation and video quizzes, now compatible with Shopify's official Shop app. Shop Quiz will guide your online shoppers, asking tailored questions, assessing responses and suggesting the perfect products. Collect zero-party data and gather valuable insights through targeted questions. Integrate this data into your mailing list or CRM and use it to craft high-ROI marketing campaigns. Transform your online store into a personalized shopping journey!

Video quizzes drive sales advising customers on finding the right products.

Collect actionable data. Segment and tag your shoppers based on their responses.

Send captured leads to your mailing list or CRM to run personalized campaigns.

Customize your quiz design, from images, fonts & layout to full custom CSS.

Work with one of our account managers to build and launch your quiz.

Price - Free plan available

Shop Quiz: Product Recommender

FBTrack ‑ Facebook Pixel & API

by Optiapps

4.8 ( 312 rating & reviews )

Our Facebook Pixels Conversions API integration resolves tracking issues due to iOS 14.5+. Add unlimited backup pixels, and collection pixels, along with unlimited Conversion APIs tracking to your store. Send server-side events with browser events. Avoid event tracking limitations due to iOS 14.5+, ad blockers, and connectivity issues. We instruct Facebook to throw away duplicate events. Events contain all necessary data for retargeting, optimization, and attribution to allow for maximum profit

Use Facebook Conversions API for a more accurate reporting

Install multiple Facebook Pixels as backup, and Collection Pixels in few clicks

Unlimited Server side tracking with Facebook Conversions API for all your pixels

Fast reporting. Never miss a sale. No more iOS 14.5+ issues

Easy, intuitive Facebook pixels management. In-app Guides. Setup in few clicks

Price - Free trial available

FBTrack ‑ Facebook Pixel & API

Supercharge Your Shipping Experience with Postship

Elevate your post-purchase journey! Say goodbye to support ticket hassles and delight your customers with a seamless tracking experience.

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